AI-Powered Competitor & SWOT Analysis Tool for SaaS Products
Overview
This AI-powered tool offers a comprehensive solution for analyzing competitors of any given SaaS product. It helps businesses gain a competitive edge by providing detailed insights into their competitors’ strengths, weaknesses, opportunities, and threats (SWOT analysis), backed by data gathered from multiple sources like product reviews, websites, LinkedIn, and more. The tool identifies direct and indirect competitors, compares features, and provides strategic recommendations based on the competitive landscape.

What I Have Done
I developed an intelligent system that combines multiple AI agents and tools to conduct detailed competitor research. These agents identify competitors, gather valuable competitor insights, and generate strategic reports to help SaaS businesses position their products effectively in the market.

Key Features

Competitor Identification: The tool searches the web for products offering similar features or targeting the same market segments, including direct and indirect competitors.
Competitor Information Gathering: The system extracts detailed information such as features, pricing, customer feedback, and marketing strategies.
SWOT Analysis: A comprehensive SWOT analysis helps identify your product’s strengths, weaknesses, opportunities, and threats, offering actionable strategic recommendations.
Integrated Tools for Data Gathering:
Search Tools: To search the web for competitors using relevant keywords and SEO data.
Web Scraping Tools: To extract and summarize content from competitor websites (BrowserTools), G2 reviews (G2ProductReviewTools), and LinkedIn company pages (LinkedInTools).
Summarization Tools: To condense large amounts of information into concise summaries.
Prompt Templates: Used for gathering competitor data, extracting information, and generating SWOT analysis.
Tools Used

CrewaI: To orchestrate the agents and tasks efficiently, providing a seamless AI-driven process.
Streamlit: For the user interface, where users can enter their product details and receive the analysis results.
OpenAI GPT-4: For performing the complex analysis and generating insights from data.
BrowserTools: To scrape and summarize content from websites.
G2ProductReviewTools: For scraping and analyzing user reviews from G2.
LinkedInTools: For scraping and summarizing company information from LinkedIn pages.
SearchTools: To perform targeted internet searches for competitor research.
How It Works

User Input: The user inputs the name of their SaaS product, the product’s website, and the focus area of the competitor analysis (e.g., growth strategy, product features).

AI Agent Workflow:

Competitor Identification Agent: Identifies direct and indirect competitors using a variety of search and scraping techniques.
Competitor Information Gathering Agent: Gathers in-depth details about the competitors’ features, pricing, user feedback, and marketing strategies.
SWOT Analysis Agent: Analyzes the collected data and generates a SWOT analysis, along with strategic recommendations.
Data Sources:

Web scraping of competitors' websites for detailed product insights.
G2 reviews for user feedback and ratings.
LinkedIn for company details, growth patterns, and hiring trends.
Internet search tools to identify other competitors and gather additional market insights.
Streamlit Interface: The results are displayed in an intuitive Streamlit interface, where users can interact with the agents and view the generated strategic plan, competitor comparison, and SWOT analysis in a user-friendly format.

Summary
This tool automates the process of competitor research and strategic planning for SaaS businesses. By leveraging AI and various scraping and search tools, it provides an in-depth analysis that helps businesses understand their competitive landscape, identify opportunities, and improve their market positioning with actionable insights. Whether you need to track competitors’ features, pricing, or market strategies, this tool offers a comprehensive solution for staying ahead in the competitive SaaS space.

Github Repo: https://github.com/Notmeher/-AI-Powered-Company-Competitor-SWOT-Analysis-SaaS-Agent